most
restaurant brand identity
Most ("bridge" in Russian) is an event restaurant in the city of Borovichi. The owners have been in the restaurant business since 2017. They studied the needs of the audience, and concluded that Borovichi has not enough classic restaurants — with exquisite cuisine, musical program and themed evenings. The wish of the owners is to create a brand which the guests would call "the best place in the area I’ve been in".
The main landmark of Borovichi is the Beleliyubsky Bridge, the first arch bridge in Russia and a symbol of the city. It is located in close proximity to the restaurant. After trying a lot of names, our team with clients settled on this name — the "Most" ("The bridge") restaurant. It’s a simple, clear, universal name that is full of meaning.
The main landmark of Borovichi is the Beleliyubsky Bridge, the first arch bridge in Russia and a symbol of the city. It is located in close proximity to the restaurant. After trying a lot of names, our team with clients settled on this name — the "Most" ("The bridge") restaurant. It’s a simple, clear, universal name that is full of meaning.
Type of work:
Brand identity
My role:
Design concept
Art-direction
Brand identity
My role:
Design concept
Art-direction
most
restaurant brand identity
Most ("bridge" in Russian) is an event restaurant in the city of Borovichi. The owners have been in the restaurant business since 2017. They studied the needs of the audience, and concluded that Borovichi has not enough classic restaurants — with exquisite cuisine, musical program and themed evenings. The wish of the owners is to create a brand which the guests would call "the best place in the area I’ve been in".
The main landmark of Borovichi is the Beleliyubsky Bridge, the first arch bridge in Russia and a symbol of the city. It is located in close proximity to the restaurant. After trying a lot of names, our team with clients settled on this name — the "Most" ("The bridge") restaurant. It’s a simple, clear, universal name that is full of meaning.
The main landmark of Borovichi is the Beleliyubsky Bridge, the first arch bridge in Russia and a symbol of the city. It is located in close proximity to the restaurant. After trying a lot of names, our team with clients settled on this name — the "Most" ("The bridge") restaurant. It’s a simple, clear, universal name that is full of meaning.
Type of work:
Brand identity
My role:
Design concept
Art-direction
Brand identity
My role:
Design concept
Art-direction
restaurant brand identity
rebranding of a coffee roaster
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2016–2022